ROLE   Data visualization, Interaction Design

ROLE   Data visualization, Interaction Design

TOOL USED   Adobe Illustrator, After Effects

TOOL USED   Adobe Illustrator, After Effects

CLIENTS   School Project

CLIENTS   School Project

Simplicity Pays

Simplicity Pays

Interactive Infographic

Interactive Infographic

Using data provided by Siegal + Gale, I create this interactive visualization to show how simplicity affects the world's leading brands. According to research conducted by Siegal + Gale, 64% of consumers are willing to pay more for simpler experiences. 61% of people are more likely to recommend a brand due to the simpler experience and communications it provides. Providing facts about Industry Rankings, Brand Ranking, and Brand Case Studies, this web interactive infographic aims to help users to realize their full potential by unlocking the power of simplicity.   

Using data provided by Siegal + Gale, I create this interactive visualization to show how simplicity affects the world's leading brands. According to research conducted by Siegal + Gale, 64% of consumers are willing to pay more for simpler experiences. 61% of people are more likely to recommend a brand due to the simpler experience and communications it provides. Providing facts about Industry Rankings, Brand Ranking, and Brand Case Studies, this web interactive infographic aims to help users to realize their full potential by unlocking the power of simplicity.